You can supply the topics and outlines or I can suggest topics that will resonate well with your target audience. We can also do a combination of both. One option that has always worked well with my clients is for me to interview the client. From that perspective, I get first-hand topics that the client would like to cover. It also allows for inside knowledge from the client that is specifically unique to them. From there, I can tap into those interviews, further my research, and be able to create content from the client’s unique perspective. Every client is unique and there are NO two businesses alike; even if businesses provide the same service or product, because the owners of those businesses aren’t alike. It’s perspective!